If you’re considering renting an LED Video Wall it’s helpful to also understand the show floor related costs involved when your booth includes an LED Video Wall. You may be quoted a price for only the LED video wall tiles, and video player electronics, but there’s much more to the involved in the total cost […]
Exhibitors need to capture interest in just few seconds. Printed graphics are simply limited in how much information they can deliver in that 3-4 seconds. The industry was ripe for a better way to deliver fast, efficient, large format marketing messages on the trade show floor. Exhibitors may want to step it up into a […]
Does LED video wall pixel size really matter? In many cases, surprisingly not. Content quality is far more important. Here’s what we’ve found… LED video wall manufacturers are racing to provide lighter LED tiles with the smallest LED bulbs and better overall LED technology. And yes, the difference between the newest 1.8 pixel pitch tiles […]
International exhibitors in 2021 face a unique challenge as trade shows restart faster than international travel opens up. Anxious to participate when trade shows restart, international exhibitors have put money on a booth space many months earlier only to realize trade show travel restrictions are extending well into 2021. As a result, a number of […]
Hidden costs of owning your trade show booth. Not many trade show exhibitors dig deep to explore the real cost of owning the trade show booth, or the advantages of renting a trade show booth. Marketing people tend to focus on how great the booth display will look when the show opens while accounting people […]
I recently ran across a super article by Mariana Fernandez in January 2021. Mariana’s topic was LED backdrops and how digital backdrops are making a huge comeback post-COVID-19. This article caught my eye because we also believe the full impact of LED video walls at trade shows is just around the corner when trade shows […]
We think a great 10 x 20 trade show rental booth must hit the target in three key areas. Three must haves for every 10×20 rental booth. 1. Appearance – it absolutely must look professional. This is not to say that it has to look corporate, but it does need to have great proportions, be […]
Today we’re taking a look at adding booth space and if adding space with a double deck trade show booth or reserving a larger booth space is the better way to go. On the surface, both of these seem like a simple question of adding square footage on a second level versus adding square footage […]
Today, exhibitors are poised to leverage larger booth spaces at trade shows more than ever before. In the past, bigger booth spaces went to established exhibitors that placed heavy, costly custom booths on them. However today many smaller, fast-growing young companies are moving into this floor space with open, inviting, cost-effective booths. This is happening […]
2020 is finally behind us! Hoooray! We’re all excited here and feeling optimistic that a restart for live events is not far off! Likely it will trickle in in the first 2 quarters of the year, but judging on the show schedule for fall, we could be back in full swing by September. It’s likely […]